SUCCESS STORY
Tripling Sales for non-Essentials During COVID Lockdown
For more than 50 years, Fisherman’s World has provided everyone with the best fishing tackle, accessories, and advice.
COVID-19
The COVID lockdown had an immediate negative impact on Fisherman's World's...
...both Brick-and-Mortal sales as well as Amazon sales because their ASINs were considered non-essential.
WINS WITH D8ADRIVEN
Within days, D8aDriven created a winning strategy for Fisherman's World.
We took a focused approach that allowed our combined teams to execute efficiently, making operational updates, selection prioritization based on changing customer search and purchase behavior, and inventory allocation changes.
Within 2 weeks, D8aDriven strategy helped Fisherman's World more than triple their sales.
They are now doing more business on Amazon than they were doing pre-COVID on Amazon and offline combined.
